{"id":2898,"date":"2018-07-05T18:10:01","date_gmt":"2018-07-05T16:10:01","guid":{"rendered":"http:\/\/www.reseau-mesure.com\/?page_id=2898"},"modified":"2020-12-14T11:51:55","modified_gmt":"2020-12-14T10:51:55","slug":"salons-professionnels","status":"publish","type":"page","link":"https:\/\/www.reseau-mesure.com\/en\/salons-professionnels\/","title":{"rendered":"Professional fairs"},"content":{"rendered":"&nbsp;\r\n<h1>Trade shows Comme Mesure Solution Expo<\/h1>\r\nin 2020\r\n\r\n&nbsp;\r\n<h1>Trade shows<\/h1>\r\n<h2>Why participate in a trade show?<\/h2>\r\nIn an environment where the development of its service or its notoriety can be done through many ways, there is an event which has proven itself for many years and which continues to live, the trade show.\r\n<h2>\u00a0What is a trade show?<\/h2>\r\nA trade fair is a thematic event. It brings together in faith\r\n<h2><img loading=\"lazy\" decoding=\"async\" src=\"..\/wp-content\/uploads\/2018\/07\/index.jpg\" alt=\"\" width=\"259\" height=\"194\" \/><\/h2>\r\ns professionals and customers thus making it possible to create direct contact between supply and demand. A trade fair is often made up of two parts, the exhibition part where companies sell their services or products and the conference part where professionals discuss a specific subject.\r\n<h2>The day before<\/h2>\r\nTrade shows are often organized by theme and by sector of activity (measurement, real estate, communication, etc.). As a result, the majority of companies also present during the show are your competitors. It can therefore become a means of keeping an eye on your sector of activity in order to discover new trends in your sector of activity.\r\n<h2>\u00a0Customers<\/h2>\r\nIn a salon there are companies but there are also and above all customers and it is for them that you go there. At a trade show, customers decided to be here, which makes the likelihood of purchase high (unlike a website you can stumble upon by chance). The customer decides of his own free will to participate and is often present to make the purchase on a project or a defined need. Customers have the opportunity to manipulate your products or have a one-to-one chat with an expert. They therefore feel more confident and supported, which increases your chances of a sale.\r\n<h2>Notoriety<\/h2>\r\nIn addition to having customers who are more apt to buy, customers are more confident at trade shows. The presence of a company among the list of exhibitors is often a guarantee of quality for the company, it is proof of its seriousness and professionalism. In addition, your stand allows you to display your visuals, banners, roll-ups to increase your brand image and present your services.\r\n<h2><\/h2>\r\n<h2><strong>The Measurements trade fair<\/strong><\/h2>\r\n<div id=\"attachment_2227\" style=\"width: 550px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2227\" src=\"..\/wp-content\/uploads\/2018\/04\/LOGO-MSE.jpg\" alt=\"Mesures Solutions Expo\" width=\"540\" height=\"264\" \/><p id=\"caption-attachment-2227\" class=\"wp-caption-text\">Measures Solutions Expo - Next edition in 2020 in Lyon<\/p><\/div>\r\n<h2><strong>Expo Solution<\/strong><\/h2>\r\nMeasures Solution Expo is a trade show bringing together all measurement professionals. Proposed by the Measurement Network, the latest edition of <a href=\"http:\/\/www.mesures-solutions-expo.fr\">Measures Expo solutions<\/a> took place on March 28 and 29, 2018. The objective is to bring together measurement professionals and thus offer visitors a diversified offer with innovative companies and products. The next edition of this show will take place on October 14 and 15, 2020 in Lyon.\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n<a role=\"button\" href=\"https:\/\/www.reseau-mesure.com\/en\/ressources-documentaires\/\" target=\"_self\" rel=\"noopener noreferrer\">\r\nBack to documentary resources\r\n<\/a>\r\n\r\n&nbsp;","protected":false},"excerpt":{"rendered":"<p>&nbsp; Trade shows Comme Mesure Solution Expo in 2020 Trade shows Why participate in a trade show? In an environment where the development of its service or its notoriety can be done through many ways, there is an event which has proven itself for many years and which ...<\/p>","protected":false},"author":685,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2898","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les salons Professionnels - R\u00e9seau Mesure<\/title>\n<meta name=\"description\" content=\"Les salons professionnels organis\u00e9s ou non par le R\u00e9seau Mesure sont des actions fortes des adh\u00e9rents. 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